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#CONDOMCOMEBACKS

Refusing to use a condom is a form of intimate partner violence often used to gain control in the relationship. Knowing what to say when your partner doesn’t want to use protection can be hard. But it shouldn’t be. 

#CondomComebacks by Trojan is changing the way we talk about safe sex. When someone buys a condom, they’re already acknowledging the preparation and responsibility that goes into the act — but that doesn’t necessarily mean they have all the tools to confidently respond when a partner wants to use one.  

Why not have every purchase come with a supportive quip? Let Trojan spark a conversation. 

 

 

Because some things shouldn’t be hard.

Art Direction: Camilla Atalla, Natalie Lileks
 

Copywriting: Michelle Gold, Natalie Lileks

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